Comments on: Finding Your Client’s Voice. Hint: It is Not In the Fridge.

By: Roleplaying for Writers, Or Why It’s Cool to Geek Out. « Rogue Ink

Roleplaying for Writers, Or Why It’s Cool to Geek Out. « Rogue Ink — Fri, 30 May 2008 08:27:22 +0000

[...] talked about finding your client’s voice some while ago, and I’m not going to recap, because I have learned to hate the recap since TV [...]

By: @Stephen | Productivity in Context

@Stephen | Productivity in Context — Sat, 26 Apr 2008 11:22:13 +0000

This is super. You have a new subscriber.
Thank you for this post.

By: Pages tagged "eloquent"

Pages tagged "eloquent" — Sat, 26 Apr 2008 08:02:54 +0000

[...] tagged eloquentOwn a WordPress blog? Make monetization easier with the WP Affiliate Pro plugin. Finding Your Client’s Voice. Hint: It is Not In … saved by 8 others Kronicng112007 bookmarked on 04/26/08 | [...]

By: GirlPie

GirlPie — Fri, 25 Apr 2008 20:03:40 +0000

You know and use these smart guides (rules) because of your screenwriting experience.

The business is the Protagonist, a character who has a ‘voice’ and a personality, goals, fears, etc.
The person telling you want they want is often (unsuspectingly) the Antagonist.
The Business (our Hero) wants to reach his True Love (their target market) but is often foiled by obstacles thrown in their path by the Antagonist.

You, the screenwriter/copywriter, know how to apply the Hero’s voice, persona, and goals to get them what they want (which the think they know) and ALSO what they actually NEED (which they rarely really know.) IE: They “want” new clients; but they “need” to connect with people. A good scribe delivers both; in character, on time, with a twist.

Keep up the good work.

By: Ellen Wilson

Ellen Wilson — Fri, 25 Apr 2008 17:15:58 +0000

Good. I’m glad you got the RSS comments feed thingy T. T is pretty cool. ND and T, spawn synchronicity. Look, you gotta more comments now!

By: Tei

Tei — Fri, 25 Apr 2008 16:44:19 +0000

@Wendi - Don’t worry. I’ll protect you. Also, I’m stealing that last sentence for my new tagline.

Lizbeth - You’re a doll. I know people who need this.

Ellen - I know, right? I want to be a patron. I don’t argue with the client, though. I just write it like he wants it written. Tei is pronounced like the letter or the drink or the musical scale. Tee. It just looks cooler spelled the other way.

Sandie - Thanks, Sandie! Try to personify something really cool. Just for kicks. Like, if it’s a flower shop, give it Dracula’s voice. Way fun.

By: Sandie

Sandie — Fri, 25 Apr 2008 16:34:07 +0000

Great advice AND humor! I love your blog!

I especially like the tip about personification…I’m going to try that. Thanks!

By: Ellen Wilson

Ellen Wilson — Fri, 25 Apr 2008 16:24:27 +0000

Good one Tei. Telling everyone to get in “character.” “Cause it really is about acting. I still want to be called a patron at the library though. I don’t want to be a client. Actually I would like to be called a person who checks out books but that’s too long.

How is Tei pronounced? Like tea or tie? Or tay? E

By: Lizbeth

Lizbeth — Fri, 25 Apr 2008 12:39:10 +0000

http://www.poetrymagazines.org.uk/

unrelated….totally unrelated, my dearest dumpling. But I came across this website in the internet equivalent of an attic, and I thought I should make you aware of it before I sent the link to goodwill. I actually don’t even know if you swing this way…

By: wendikelly

wendikelly — Fri, 25 Apr 2008 04:34:17 +0000

tsk tsk…..
Let me go clear the cobwebs out of my head, I think I was just in a bar, sitting on a bar stool,reading some remarkable, insightful copy on how to find the voice of my client, write like them and achieve their objectives better than they even knew they wanted when suddenly swearing broke out, some argument about being professional started, then wrestling… about the time the bar stool next to me was raised over my head I had to down my wine,duck out and run for cover.

Hanging out with rogues can be dangerous. If you survive, you might learn something.